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Contest Rules and Frequently Asked Questions

If you have any other questions not answered here, please send us a message. Contact Us

  • Can I enter if I'm not 18 years old?

    Unfortunately, no. Our legal department requires that all our contests be limited to 18 years of age and older. (or 19 and older in AL and NE). 



The Rockstar Big Game Party Contest (the “Contest”) invites you to create and share a video/photo explaining why you should be chosen to party like a Rockstar as a VIP guest at the 2018 Maxim Party. The Contest is intended for viewing in and participation from the 50 United States and District of Columbia only and will be governed according to the laws within the United States. You may not participate in the Promotion if you are not a legal resident of the 50 United States or the District of Columbia. Please visit (Website”) for further information and inspiration.

PROMOTION TIMETABLE: The Contest begins at 12:00:01 a.m. Pacific Time (“PT”) on December 26, 2017, and ends at 11:59:59 p.m. PT January 25, 2018 (“Promotion Period”). Entries must be created, shared and received by Sponsor during the Promotion Period. Potential winners will be determined and contacted within approximately three to four days after the Promotion Period’s end date.

Sponsor’s computer will be the official clock of the Promotion.

ELIGIBILITY: The Promotion is open only to legal residents of the 50 United States and the District of Columbia, who are 18 years of age or older (or 19 for residents of AL & NE) (“Entrants”). Employees, directors and officers of Rockstar, Inc, (the “Sponsor”), and any of their respective affiliates, parent companies, subsidiary companies, and advertising and promotion agencies (collectively the “Promotion Entities”), and members of the immediate families of the foregoing individuals (spouses, parents, children, and siblings and their respective spouses, regardless of where they reside), and/or those living in the same household of each are not eligible to participate or win. Void where prohibited.

HOW TO ENTER THE CONTEST: To enter the Contest, during the Promotion Period, create a video or a photo along with a caption telling us why you should be chosen to attend the 2018 Maxim Party (“Theme”) (the “Contest Submission”). Then, upload your Contest Submission to your account on Instagram (your “Account”) and include the hashtag #RockstarBigGame in the caption. Limit One (1) Contest entry per person per day during the Promotion Period. Anyone attempting to submit more than one (1) entry per day may be disqualified from the entire Promotion at Sponsor’s sole discretion. Standard data rates may apply to entries submitted via mobile device. Contact your mobile device data service provider for details. The individual registered to the email address connected to the Account which shares the Contest Submission will be defined as the Entrant of the Contest.

For the Contest, all entries must be submitted by 11:59:59 p.m. PT on January 25, 2018 and comply with the Content Requirements set forth below in these Official Rules. Your Account must be set to non-private during the Promotion Period so that Sponsor and Administrator may identify your entry by a public hashtag search. If you do not have a Instagram Account, please visit or the applicable “app” on your device for more details.

CONTENT REQUIREMENTS: Your submission must comply with, at the Sponsor’s sole discretion, the following “Content Requirements” to be eligible for the Contest and/or Sweepstakes, as applicable.

  • Must be the original creation of the Entrant;
  • Must be in English;
  • Must be no more than 15 MB and 30 seconds long for a video or 3 MB for a photo;
  • Must not include any dangerous activity;
  • Must not have been previously published in any medium (excluding any social media site) or submitted in any other competition;
  • Must not contain material that violates or infringes another's rights, including but not limited to privacy, publicity or intellectual property rights, including copyright infringement when used as provided for in these Official Rules;
  • Must not disparage Promotion Entities or any other person or party affiliated with the Promotion and administration of this Promotion;
  • Must not in any way contain any brand names, logos or trademarks other than those of Sponsor;
  • Must not include personally identifiable information;
  • Must not contain content, music, artwork, images, or videos not created by Entrant;
  • Must not include or reference anyone other than entrant unless entrant has written permission (and can provide evidence of such permission at Sponsor’s request and satisfaction) from such person. Minors must not appear or be referenced without that minor’s parent’s/legal guardian’s express written approval.
  • Must not contain material that is inappropriate, indecent, lewd, pornographic, obscene, hateful, tortious, defamatory, slanderous or libelous;
  • Must not contain material that promotes bigotry, racism, hatred or harm against any group or individual or promotes discrimination based on race, gender, religion, nationality, disability, sexual orientation or age; and
  • Must not contain material that violates or is contrary to applicable federal or state law or regulation.

By entering, you represent and warrant that your entry, including any artwork, photo, video and/or caption, is in compliance with all of the foregoing Content Requirements. You agree to indemnify, defend and hold Sponsor harmless against any and all liabilities, losses, damages, claims, debts, investigations, fines, penalties, costs, expenses and settlements (including attorneys' fees and costs of litigation, settlement, judgment, interest and penalties) arising out of or related to a breach of the foregoing representations and warranties. By entering, you understand and agree that your entry may be posted on the Website, Sponsor's social media pages, in Sponsor's apps and in any other marketing or promotional materials in any medium now known or hereinafter developed at Sponsor’s sole discretion without prior approval or compensation. By entering, you grant to the Sponsor and its licensees a world-wide, perpetual, non-revocable, royalty-free, sub-licensable license to publish your entry as well as derivative works based thereon on the Website, in Sponsor’s apps, on social media, and through any and all other media, now known or hereafter devised, in any manner related to the Promotion, without prior notice, approval or compensation. You represent and warrant that you have received all permissions from individuals appearing or referenced in your entry to grant the rights granted herein (and evidence of such rights must be provided upon Sponsor’s request) and that Sponsor and its licensee’s use of the entry as provided for herein will not violate the rights of any third party. Sponsor reserves the right to reject any entry that, in its sole and absolute discretion, is determined not to meet the above specifications.

CONTEST JUDGING: All eligible Contest Submissions submitted and approved by the Sponsor will be judged based on the following criteria: a) Originality/Creativity (defined as a combination of execution and novelty of concept) – 24.5%; b) Adherence to the Contest theme – 51%; and c) Clarity/Quality (defined as perceived level of effort and attention to detail) – 24.5% (“Judging Criteria”). Contest Submissions will be judged by representatives of the Sponsor (“Judges”). No information regarding Contest Submissions or judging, other than as otherwise set forth in these Official Rules will be disclosed and Judges’ decisions are final. From among all eligible Contest Submissions received, the one (1) with the highest overall score will be deemed the potential Contest Prize winner, subject to verification. The potential Contest Prize winner will be notified by direct message and/or comment to Entry post via Instagram. Failure to respond to the message notification within two (2) days will be deemed forfeiture of the Contest Prize and an alternate potential Contest Prize winner may be selected at Sponsor’s sole discretion, to the entrant who had the second to the highest overall score using the Judging Criteria set forth above. In the event of a tie, the tie will be broken in favor of the entrant who had the highest overall score in the Adherence to the Contest Theme criteria (followed by the Originality/Creativity and then the Clarity/Quality criteria, as necessary) from among all tying entrants.

CONDITIONS APPLICABLE TO ALL PRIZES: Prizes are nontransferable, except at Sponsor’s sole discretion. Prize details and availability are subject to change, in which case Sponsor may substitute a prize of equal or greater value. No substitutions or cash redemptions, except at Sponsor’s sole discretion. Any portion of prize not used by winner is forfeited and no cash substitute will be offered or permitted. Prize is provided “as is” with no warranty or guarantee either express or implied by Sponsor. Awarding of all prizes is subject to verification of eligibility, submission of all required Assignment and Release Forms, and compliance with these Official Rules and applicable law. Sponsor reserves the right to request, in its sole discretion, and Entrant agrees to cooperate with Sponsor’s request to have a background check done on any Prize winner.

CLAIMING PRIZES: Contest prize winners and Sweepstakes prize winners are subject to verification by Sponsor. Winners may be asked to complete, sign and return the Affidavit of Eligibility, Waiver of Liability, Publicity Release Forms (where legal), or an Prize Acceptance Eligibility/Liability Release and certain tax documents, and, if so, all such documents must be signed and returned to Sponsor within three (3) days of the date Sponsor sends them to winner or prize may be forfeited. If there is noncompliance with these Official Rules, if prize notification or attempted notification is returned as undeliverable, if winner is deemed ineligible for any reason, or prize winner declines prize offered, prize will be forfeited and awarded to the next highest rated entry (in the case of the Contest) and by random drawing from remaining eligible entries received for that drawing (in the case of the Sweepstakes). All properly claimed prizes will be awarded provided a sufficient number of eligible entries are received, but in no event will Sponsor award more prizes than are provided for in these Official Rules. By participating in the Promotion, all participants acknowledge compliance with and agree to be bound by these Official Rules, the decisions of Sponsor, which are final in all respects, and all federal, state, and local laws and regulations.

CONDITIONS: All federal, state and local taxes are the sole responsibility of winners. Each winner grants Sponsor a royalty-free worldwide right and license to use and publish his/her first name, first initial of last name, city/town and state of residence in connection with the Promotion. Acceptance of a prize constitutes permission for Sponsor and its affiliates and licensees to use winners’ names and likenesses for advertising and promotional purposes as Sponsor so determines without notice or further compensation, except where prohibited by law. By participating in the Promotion, winners agree to release and hold the Promotion Entities, Instagram, and their respective directors, officers, employees, affiliates and assigns, harmless against any and all claims and liability arising out of Promotion participation and (if applicable) acceptance/use of the prize and prize-related activity. Entrants assume all liability for any injury or damage caused, or claimed to be caused by participation in this Promotion or acceptance/use of any prize or prize-related activity. Sponsor is not responsible for any typographical or other errors in the printing, the offering, the announcement of any prize, or in the administration of the Promotion. Sponsor reserves the right, in its sole discretion to modify, terminate or suspend this Promotion should viruses, bugs, technical errors, unauthorized human intervention or other similar causes corrupt or impair the administration, security or fairness of the Promotion (“Disruption”). If the Promotion is subject to Disruption, Sponsor may award (as applicable) (i) the Sweepstakes prizes via a random drawing from among all eligible, non-suspect entries received for the Sweepstakes up to the time of the Disruption and/or (ii) the Contest Prize via application of the Judging Criteria to those eligible entries received up to the time of the Disruption. Sponsor is not responsible for interrupted or unavailable network, server or other connections, miscommunications, failed telephone, computer hardware, software and other technical failures of any kind, including injury or damage to any person's device relating to or resulting from participating in or experiencing any materials in connection with the Promotion. Sponsor is not responsible for any human error that may occur in the processing of the Promotion or any vote tally, nor is it responsible for any error, omission, interruption, deletion, defect, communications line failure, theft or destruction of, unauthorized access to, delay in operation, transmission, or distribution of, or alteration of, entry or voting procedure, whether caused by the participant, voter, or otherwise, any of the equipment or programming associated with or utilized in this Promotion, or otherwise. Sponsor reserves the right, in its sole discretion, to disqualify any individual found to be tampering with the entry or voting process or the operation of the Promotion; to be acting in violation of these rules; or to be acting in an unsportsmanlike or disruptive manner or with intent to annoy, abuse, threaten or harass any other person. Any use of robotic, automatic, programmed or similar entry or voting methods will void all such Entries or votes and Entrant or voter will be disqualified. Any attempt by any Entrant to submit entries using multiple/different identities or any other methods will void all such entries, and that Entrant will be disqualified. Entries generated by script, macro or other automated means or which subvert the entry process are void. If there is a dispute, all Entries will be deemed to have been submitted by the owner of the email account holder associated with registration of the Instagram account for that entry. For these purposes, an email account holder means the natural person assigned to such email account by the organization responsible for assigning email addresses for the associated domain. INTERNET CAUTION: ANY ATTEMPT BY AN INDIVIDUAL TO DELIBERATELY DAMAGE ANY WEBSITE OR APPLICATION OR UNDERMINE THE LEGITIMATE OPERATION OF THIS PROMOTION MAY BE A VIOLATION OF CRIMINAL AND CIVIL LAWS, AND SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES FROM ANY SUCH INDIVIDUAL TO THE FULLEST EXTENT PERMITTED BY LAW INCLUDING CRIMINAL PROSECUTION. Neither the failure of Sponsor to insist upon or enforce strict performance of any provision of these Official Rules nor the failure, delay or omission by Sponsor in exercising any right with respect to any term of these Official Rules, will be construed as a waiver or relinquishment to any extent of Sponsor’s right to assert or rely upon any such provision or right in that or any other instance.

DISPUTE RESOLUTION/CHOICE OF LAW: All decisions of the Sponsor with regard to this Promotion are final. Except where prohibited, each Entrant and winner accepting a prize agrees that: (i) all issues and questions concerning these Official Rules will be governed by Nevada law without giving effect to any principles of conflicts of law of any jurisdiction; (ii) any and all disputes, claims and causes of action at law or in equity arising out of or relating to this Promotion or any prize awarded will be settled by binding arbitration in accordance with commercial arbitration rules, on an individual basis, not consolidated in any arbitration with any claim or controversy of any other party, and conducted in the State of Nevada, City of Las Vegas. The parties waive all rights to trial in any action or proceeding instituted in connection with these Official Rules, including, without limitation, the Promotion. For any matters which are not subject to arbitration as set forth in these Official Rules and/or in connection with the entering of any judgment on an arbitration award in connection with these Official Rules and/or the Promotion, entrants irrevocably submit and consent to the exclusive jurisdiction and venue of the state and federal courts located in or closest to the City of Las Vegas in the State of Nevada. Entrants agree not to raise the defense of forum non conveniens.

Any and all claims, judgments and awards will be limited to actual out-of-pocket costs incurred, but in no event attorneys' fees; and under no circumstances will any Entrant be permitted to obtain awards for and hereby waives all rights to claim punitive, incidental, special, consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased.

WINNERS LIST: For a list of winners, send An email with the subject line “Rockstar Big Game Contest” to to be received by February 28, 2018.

PRIVACY POLICY: Sponsor is collecting personal data about entrants solely for the purpose of administering this Promotion. No further informational or marketing communications will be sent by Sponsor to the entrants unless entrants provide Sponsor with permission to do so. Please see Sponsor’s Privacy Policy at for further information.

12. SPONSOR Rockstar, Inc., 101 Convention Center Dr., Suite 777, Las Vegas, NV 89109.

This Promotion is in no way sponsored, endorsed or administered by or associated with Instagram. You understand that you are providing your information to Sponsor and not to Instagram.